This website uses cookies to ensure you have the best experience. Learn more

Apple Corporation Essay

774 words - 4 pages

Introduction
In the relentless pursuit of continuous gains today’s corporations often make strange bed fellows to acquire these ends. These agreements are often made with developing and under developed nations whose laws and regulations fall well below international standards. For many years these back room deals in far flung countries where of no concern to most consumers. However, in recent years many multinational corporations have made headline news with accusations of human rights violations. Such allegations erodes corporate image in the eyes of consumers. Apple Corporation has fallen under public scrutiny for the treatment of its factory workers in China. These allegations have ...view middle of the document...

The Electronic Industry Code of Conduct or EICC is the supplier code adopted by Apple. Using these guidelines and standards Apple performs onsite audits to ensure that suppliers are in compliance. The audits conducted by Apple cover health and safety issues, working and living conditions and also examines environmental practices at the facilities. From 2010 to 2011 Apple increased its internal audits by 80%. These audits did uncover that several factories were in violation of underage labor laws. With these findings Apple has begun to retrain human resource managers in Chinese labor laws, to prevent future hiring of underage workers. Apple Inc. also continues to develop and maintain internal reporting and behavior standards. These reports are released annually in the Apple Supplier Responsibility Progress Report. Apple Inc. has also sought to become more transparent by gradually expanding and changing its online CSR information.
The impact of ethical and social responsibility violations on Apple’s reputation.
Apple Inc. is a world leader in innovative technology and enjoys large scale public attention and collective recognition for its products. This media visibility and public prominence sets Apple apart from other organization competing for attention. The negative attention generated by accusations of unethical behavior by Apple’s suppliers tarnished Apple’s corporate image. The charges even brought comparisons of Apple to the infamous sweatshops of NIKE. The accusations levied against Apple are quite similar to criticism faced by other foreign...

Other Papers Like Apple Corporation

Apple Inc Essay

5249 words - 21 pages DRŽAVNI UNIVERZITET U NOVOM PAZARU DEPARTMAN ZA TEHNIČKE NAUKE AUDIO I VIDEO TEHNOLOGIJE APPLE INC. Student: Mentor: Dino Ćorović, 22-005/11 Prof. dr Žarko Barbarić, dipl. Inž. Novi Pazar, 15. decembar 2011. god. S A D R Ž A J 1 UVOD 3 2 APPLE I 4 3 APPLE II 5

Apple's Social Performance Essay

1302 words - 6 pages headquarters in Cupertino California. The multinational corporation offers general hardware products, but it specializes in software and technology relied on by its customer niche on a daily basis. As explicated by Khan, Alam, and Alam (2015), Apple explores a unique top-down organizational model within its corporate structure. The firm is corporate based owned by stakeholders. Employees of the company are encouraged to come up with ideas, and

Mr Craig Walker

1133 words - 5 pages development of the various strategies to achieve the objectives of the organization. Apple Inc. Has managed to create substantial value in the highly competitive personal computer industry, by innovating and forging a path considerably different from those of the largest competitors in the industry. The corporation also successfully differentiates its products from those of the competitors by choosing to focus on quality, design elegance, and superior

Apple Company

1700 words - 7 pages . Since the company was formed in the mid 1970s, Apple Corporation has been driven by a desire to perform well in its business endeavors. The company specializes in producing quality products to it’s customers. This aspect of producing quality products, makes the firm be ahead of its competitors. Besides striving for excellence, Apple invests heavily in research and development of new products. For instance, Apple has funded research studies for

Apple Incorporated: The Definition Of Success

3259 words - 14 pages International Corporation (SMIC), or the mobile phone business Huawei are starting to move away from designing and producing goods for others, and towards a mode make products themselves. (katherine-rushton, 2011) SWOT Analysis Strengths • Apple’s audience provides the company with direct price competition. • Apple uses media sources to expand product awareness and sales. • Simple, easy-to-use software with eye-catching designs. • Apple has

Apples Marketing Policy

3798 words - 16 pages . One of the major competitors Microsoft Corporation is also involved in the music player and operating system business has invested 16.1% of its total revenues on R&D, in the fiscal year 2007, compared to that of Apple. While the company has been launching successful products in the past, there has been continued decline in there R&D investments compared to that of its competitors. (www.library.marketlineinfo.com 2008). One of the possible

Case Analysis

1988 words - 8 pages suppliers who command the business sector; for instance, Intel, Microsoft and Sony. In this way, it is essential for Apple to have a decent association with its suppliers. Power of the purchaser The Apple Corporation confronts a moderate danger from purchasers in light of the fact that they have a great deal of items that shoppers can look over. Moreover, the risk of purchasers originates from their interest for new elements in Apple items

An Apple A Day

1378 words - 6 pages conglomerated corporation, it really is much easier to manage and nurture supplier relationships compared to that of a mid-sized corporation. Proof of this is how, with their power and massive ordering components, they in essence, “lockout” competitors wanting similar delivery deadlines as Apple. A great example of this was brought out in the article as to how their suppliers were so busy filling orders for Apple that other “bottom feeders” had to

Ngdfb

3453 words - 14 pages Weaknesses 4 2.3 Opportunities 4 2.4 Threats 4 3.0 Market Segmentation 5 3.1 Market Targeting 5 3.2 Market Positioning 6 4.0 Marketing Mix – 4Ps 7 4.1 PRODUCT 8 4.2 PRICE 8 4.3 PROMOTION 8 4.4 LOCATION 8 5.0 Conclusion 13 5.1 Recommendation 14 References 15 1.0 Introduction Apple is one of the world famous companies in the world. Apple Company is an American international corporation which has branches all over the world. Apple

Marketing Mix Of Ipad

3469 words - 14 pages across the marketing messages to target market? 2. Description of Apple & iPad 3.4 Brief Introduction of Apple Apple Inc., founded in 1976, is an American multinational corporation which is best-known for its hardware and software products. The hardware products are: Macintosh, iPod, iPhone and iPad. One example of the famous software of Apple is iTunes, a proprietary media player application that works with iTunes store and allows

Competitive And Market Analysis

1194 words - 5 pages convenience of the internet for shopping. CanGo’s competitors in various segments CanGo continues to face stiff competition from competitors such as Amazon, Apple, Sony, EBay Microsoft and Electronic Arts. For this paper, three competitors are analyzed and they are Apple, Sony and Microsoft. Product and service offerings for these companies that continue to pose great competitive disadvantage to CanGo include; iTunes.com, Sony Play Station 3 and

Related Essays

Apple Inc Financial Report Analysis

1693 words - 7 pages to EBIT. Earning power of Apple Inc. has increased in last three-years, so company has potential to grow further in the future. 4. Recommendations Despite its worldwide name recognition, Apple Inc. has offered favarable deal to Mythical High Technology Corporation. Accepting the deal will increase profitability for Mythical High Technology Corporation (HTC). McWhinnie claims that Apple Inc.’s net income has grown to $10.7 billion in the

Apple Sales Essay

5490 words - 22 pages of all businesses. Apple should work on developing software geared more towards businesses and IT departments. Apple’s Smartphone segment represents their best chance in years to tap into the corporate market. The two biggest challenges facing Apple are brand and sales strategy. Apple’s brand means very little to an average corporation. Mac computing desktops require bigger budgets and don’t have support infrastructures. Corporations are

Industry Analysis Apple

1090 words - 5 pages INDIAN INSTITUTE OF MANAGEMENT INDORE ORGANIZATIONAL BEHAVIOUR - II APPLE INC. SUBMITTED TO: PROF. S. JAYAVELU SECTION D – GROUP 10 SIDDHARTH MODI | 2013PGP389 | VISHNU MURTHY K | 2013PGP449 | ABHISHEK GARG | 2013PGP009 | RITIKA BAJAJ | 2013PGP325 | RANBIR SINGH | 2013PGP316 | JOPHIN M GEORGE | 2013PGP170 | APPLE INC. Introduction Apple Inc. is an American multinational corporation headquartered in California. It

Apple Inc. Case Study Analysis

1803 words - 8 pages The present case study «Apple Inc. in 2010» deals with the main problems of Apple Inc. (previously known as Apple Computer, Inc. for the first 30 years) - an American multinational corporation that along with its subsidiaries designs, manufactures and sells personal computers, consumer electronics and software. The company's best-known hardware products are the Macintosh line of computers, the iPod, the iPhone and the iPad. Its most popular