Crm Development Essay

5927 words - 24 pages

If there are images in this attachment, they will not be displayed. Download the original attachment
Page 1
IT and Health
Submitted by
Lekshmi P
Roll no:09810036
MBA 1
ST
year
Department of Management Studies
Indian Institute of Technology Roorkee
Page 2
Department of Management Studies,IIT Roorkee
Page 2
Abstract
This paper tries to present the overview of ICT and the health sector and also
tries to identify the key issue and questions in this field .It also mentions the
challenges facing the development of ICT implementation in health
programmes and activities, and identifies the emerging trends and technologies
that will shape ICT tools in the health sector. This paper ...view middle of the document...

.....................................9
4. Constrains and Challenges................................................................................................................10
5.New Public Sector Management Reforms in the public Sector(NPSM) ............................................13
6. Emerging Trends ...............................................................................................................................16
7. Conclusion.........................................................................................................................................20
8. References ........................................................................................................................................21
Case Studies
1. Developing health information systems in South Africa ...................................................................6
2. AMREF(Africa Medical and Research Foundation):Using telemedicine to improve rural health.......7
3. Health Information Dissemination Centers in East and Southern Africa ...........................................9
4. Wireless Internet access in rural India .............................................................................................16
5. Mobile phones keep track of HIV and TB treatments ......................................................................17
Page 4
Department of Management Studies,IIT Roorkee
Page 4
1. Introduction
In developing countries there is still a high death toll because of preventable
diseases and premature deaths. Inequity of access to basic health services affects
distinct regions, communities, and social groups..Therefore most countries are
at some stage of health sector reform, trying to provide expanded and equitable
access to quality improved health services while reducing or at least controlling
the rising cost of healthcare. Improving health involves improving public health
and medical programs designed to provide elective, emergency, and long-term
clinical care; educating people; improving nutrition and hygiene; and providing
more sanitary living conditions. These in turn ultimately involve massive social
and economic changes, as many health challenges go well beyond the health
sector. The health sector has always relied on technologies. ICTs are only one
category of the vast array of technologies that may be of use. Given the right
policies, organization, resources, and institutions, ICTs can be powerful tools in
the hands of those working to improve health.
Advances in information and computer technology in the last quarter of the 20th
century have led to the ability to more accurately profile individual health risks
,to better understand basic physiologic and pathologic processes, and to
revolutionize diagnosis through new imaging and scanning technologies.
Reliable information and effective communication are crucial elements in
public health practices. The use of appropriate...

Other Papers Like Crm Development

Management Information System Essay

2473 words - 10 pages ): - Greater geographic distances and time differences - Additional costs: transportation, local taxes and fees - Foreign Government regulations - Cultural differences CRM is to enhance: Revenues, profitability, customer satisfaction, customer retention. Modules focusing on Partner relationship management & Employee relationship mgt (how employee interact with customers) can be integrated in the CRM at a later stage. CRM allows a firm to

Chantale And Clinton Call For Service

1198 words - 5 pages is communication that promotes a product, service, or organization; relays information within a business, or functions as an official statement from a company. Customer relationship management (CRM) is a system for managing a company's interactions with current and future customers. It involves using technology to organize, automate and synchronize sales, marketing, customer service, and technical support. The case somehow referred to each of

Framework Marketing Management Summary

2406 words - 10 pages organizational goals is being more effective than competitors in creating, delivering and communication superior customer value to the target markets. 7. The Holistic Marketing Concept Based on the development, design and implementation of marketing programs, processes and activities that recognize their breadth and interdependencies. Holistic marketing acknowledges that everything matters in marketing and that a broad, integrated perspective

Networks, Telecommunication

1893 words - 8 pages . Usage of M-coupons can help Broadway café to determine the shopping trends of the customers and make changes accordingly in the business. Data mining tools can be used to analyze the data. This can be effectively used to advertise new products, services and discount. This will definitely help Broadway café to boom back to business and gain profit. Customer Relation Management (CRM) Customer relationship management (CRM) involves managing

Ibm Casestudy

2802 words - 12 pages identified five key steps in the development and implementation of their CRM strategy: customer portfolio analysis, customer intimacy, network development, value proposition development, and manage customer life cycle. IBM’s customer retention process begins during acquisition, which creates customer expectations, including perceptions of product value and uniqueness. Identify customers with the “route” as a tool. Therefore, the first task in

Big Data Challenge

945 words - 4 pages Cloud into Its Networks The ability to collectively harness the wealth of data being mined was invaluable. Volvo collects terabytes of data from embedded sensors in their cars, from their customer relationship management (CRM) systems, from dealerships, product development and design systems and from their production/factory floors. Volvo then, via the cloud, transfers and archives this Big Data to its Volvo Data Warehouse where it can be

Kingsford

1365 words - 6 pages interact through a sales transaction of product or service and continue that relationship based on ongoing interaction between the business and customer * Customer relationship management- involves those elements of business strategy that enable meaningful, personalized communication between businesses and consumers * CRM composed of activities that are used to establish, develop, and maintain customer relationships * Ex

Tmgt 3201

1046 words - 5 pages replaced. 38. _SOA___ is a philosophy and a software and system development methodology that focuses on the development, use, and reuse of small, self-contained blocks of codes to meet the software needs of an organization. 39. _RAD___ uses an iterative process that repeats the design, development, and testing steps as needed, based on feedback from users. 40. _XP___ is a method for developing software applications and information system

Decision Making

3959 words - 16 pages chain decisions and customer demand from CRM 5. Customers of least profit getting maximum attention and more profitable customers defecting 6. Sales Force placing unreasonable demands coupled with production interruption 7. Lack of integrated and coordinated planning and control 8. Cost based pricing creating havoc in the profits 9. Escalating support costs and huge growth in indirect costs and 10. Lack of motivation

Swot Analysis Of Cocacola

6092 words - 25 pages technical Java lead. They supplemented that with end users that represented everything from a business owner running five outlets to small "mom and pop" shop owners. The Web design experts presented their approach in html, and the SAP CRM experts outlined the gap between what was available within SAP and what needed to be customized. They then prioritized the development required. "If the business impact is medium or lower and development

Decision Support

1971 words - 8 pages might not get a customized DSS specific to her needs. Decision support technology is a relatively new development in software and may not yet be a high priority with the firm's information technology (IT) department. Some DSS overload decision makers with information and actually reduce decision making effectiveness because the user may waste significant time and effort examining inferior solutions. Since it analyzes all aspects of a problem, it

Related Essays

Harvard Business Review Article Proposal

2106 words - 9 pages Harvard Business Review Article Proposal “Putting the ‘R’ Back into CRM” By Susan Fournier (Boston University) and Jill Avery (Simmons College) November 17, 2009 1.) What is the central message (the “aha”) of the article you propose to write? What is important, useful, new, or counterintuitive about your idea? Why do managers need to know about it? Ten years ago, Fournier et al.’s Harvard Business Review article, “Preventing the

Classic Airlines Essay

2302 words - 10 pages organization and its stakeholders” (Kerin et al., 2006). The development phase should start instantaneously with the primary purpose to develop product focus, and create a marketing program after intense research of all competitive market factors. Classic Airlines should begin by improving on the customer’s satisfaction by revamping the CRM system. Interaction between the executive staff and the workforce must become the rule during the execution process

Starbucks Essay

404 words - 2 pages create Starbucks Society - Enabling loyal customer to experience and be involved in the starbucks’ products development (just like Nike). - Develop local specialties coffee (e.g. coffee luwak, Vietnamese coffee) and it also could be sold outside its origin nation’ store (e.g. sold coffee luwak in Euro, Vietnamese in Indonesia) Threats: - Competitors and Followers, cheaper alternatives from McDonalds and Dunkin Donuts. - Local coffee shop

Paper Support

2379 words - 10 pages and physician feedback support enhancing the development of change. Patients are more informed in what type of quality is expected based on research and Q&A. How organizations address the more informed patients is by collecting and gathering data using systems like QSS and CRM systems. Market strategy and utilization of the information gathered by QSS will support organizations growth and retention of patients. References Hammer, C